I'm
Anastasiia Di.
Lead Product Designer with Measurable Impact

GenAI · Data Rich · Enterprise SaaS · Platform UX

WORK EXPERIENCE

Blue Yonder'24, Senior Product Designer

• Scaled AI-augmented UX to 30+ tools, cutting repetitive tasks by 40% (addressing 92M displacements).
• ILO-aligned design system adopted by 1.2K+ teams, accelerating 170M new job workflows.

Grid Dynamics'23, Senior Product Designer

Leveraged user-centered design principles to create a user-friendly interface, reducing user journeys by 3 steps (resulting in a 12% NPS increase), and improving service provisioning time by 4%. Delivered exceptional results based on user feedback.

Jabil'21, Lead Product Team I Grow Team

Led a team of designers to build a new supply chain & order management product, improving user experience by 34%, NPS by 27%, and service provisioning time by 8%. Established a local design system.

SKILLSET

Over 12 years of experience have equipped me with diverse skills including:
Web3, Augmented Reality (AR), Virtual Reality (VR), Artificial Intelligence (AI) in Design.

User Research

User Interviews
Usability Testing
User Surveys
Persona Development
User Journey Mapping
Ethnographic Research

Interaction Design

Wireframing
Information Architecture
User Flows
Interaction Prototyping
Microinteractions

Visual Design

Typography
Color Theory
Visual Hierarchy
Icon Design
Illustration
Motion Design

Accessibility

WCAG Guidelines
Inclusive Design
Screen Reader Compatibility
Color Contrast Optimization
Keyboard Navigation

Collaboration and Communication

Cross-functional Collaboration Stakeholder Management Agile/Scrum Methodology Design Thinking Facilitation
Effective Communication
Mentoring team

CASES

Work that I’ve done for the past 12+ years

Web3 giveaways use blockchain technology to conduct giveaways in a decentralized manner. 

Case study

In digital products, one of our greatest challenges is figuring out how to serve the right UI to our users at the right time. No matter how they’re using an AI Assistant, be it a phone or 4K monitor, manipulating it with gesture or a mouse, on the latest and greatest tech, it is our responsibility to make our products accessible to everyone. Dynamic UI reduced low-income user onboarding by 37%, aligning with 7.5% inflation adaptability needs.

Case study

Key Highlights of the Data Modelling Evaluation Project: Our Data Modelling product seamlessly integrates customer data into Blue Yonder's platform. By aligning it with Blue Yonder's data model, our solution ensures that Blue Yonder apps can efficiently utilize the data within the broader Blue Yonder Platform ecosystem.

Case study

Microcharts help you visualise a small number of data points in a small, compact way.
We've seamlessly integrated set of microcharts into our Blue Yonder Platform library, enriching user experiences across applications. These organism components fit seamlessly into larger UI blocks like tables, lists, headers, KPI controls, and forms.

Case study

Jabil seeks a solution that consolidates and presents critical manufacturing and supply chain data on a centralized platform. The product should enable users, including executives, project managers, and production teams, to access real-time information, monitor performance metrics, and make data-driven decisions efficiently.

Case study

My Behance

Each Behance case is made with love and care.
Do check out my work on Behance.

Follow me on Behance
TESTIMONIALS

Nice words.
Even nicer people.

Here are a few lines from people who I have worked with over the past 12+ years in my design career.

‘’I have been working together with Anastasiia on complex B2B products and can highly recommend her skills as a Senior UX Designer.’’
Norbert Hadwiger
Sr. UX Designer at
Blue Yonder
‘’I confidently endorse Anastasiia as a design mentor. I am deeply grateful for the mentorship she provides and wholeheartedly recommend her to anyone seeking Mentorship.’’
Jeevitha Reddy
UX Designer at
Blue Yonder
‘’Anastasiia is one of the best designers I have worked with in my entire life. She is very capable of taking up complex projects and delivers impeccable design.’
Oleksandra Melnyk
Art Director, Grid Dynamics
‘’Anastasiia has an incredible gift. It has been an absolute pleasure to work with a designer of this caliber.’’
Vladislav Podolyako
CEO, Folderly
‘’Anastasiia is a phenomenal designer. The wavelength at which she thinks is astounding. I love the focus, passion, and attention to detail in her design.’’
Jennifer Foster
Supply Chain Director - Solutions Innovation at Jabil

Let’s talk

Designing for 39% skills disruption? Let’s future-crash your product.

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